Many importers don’t understand the significance of properly importing items from China and get into trouble later on. Stop spending money on ANOTHER product when you can be branding and building your own, now! Having your own brand name and a convincing gift box design can literally change your business overnight.
Why is it some important to have your own product? It immediately establishes your corporate image with the Chinese manufacturers and with the customers which you are already selling to. This will set you apart from the crowd and really begin the right steps to owning a successful import business.
Creating a winning gift box design may seem like a waste of money since manufacturers can also provide you with their simple designs for a nominal charge. Keep in mind thought that they will provide this service to everyone that asks for it (and is too cheap to do it right) and typically most of these goods may just be diluted by the thousands of other similarly boxed items.
Everything starts with the brand name, so take the time to establish a great brand name. Take the time and money if need be and consult with a professional for establishing your brand image and name. They will help you on the right path and let you know if your brand name has been established elsewhere. You don’t want to end up in legal battles over your brand name AFTER you have created your product.
I’d personally suggest having a lawyer as well so they could make sure everything is perfect on the law front. They will also help you protect your brand name, which extremely important. Keep in mind that a custom design allows you to have restrictions established by the Chinese government. These laws prevent factories from producing and car shipping products with your brand to anyone which you don’t approve of.